Getting the Most out of Social Media

Social media -- including sites like Twitter, Yelp!, TripAdvisor, UrbanSpoon, and individual websites like this one -- are perhaps today's most popular ways to gather information about things to do, places to see, restaurants to experience, hotels to stay. But the dirty little secret about social media is this: Using it effectively takes work.

To that end, I've put together a booklet, "Getting the Most out of Social Media." Click here to download the booklet, feel free to share it, and please enjoy it.

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