Earlier this month, the airline began offering customers in premium cabins on longer North America flights four new salad entrée choices, replacing the previous chicken and shrimp salad options. Additional upgraded meals will be offered starting Sept. 1, including several with an Italian theme. This fall, passengers in the premium cabins will also be able to sip Prosecco, an Italian sparkling wine.
|Strawberry Fields salad|
On transcontinental flights and on longer mid-continental dinner flights, the airline will continue to offer customers a choice between a pasta dish and a chicken or beef option.
By mid-2015, the carrier will expand premium-cabin meals within North America to flights of more than two hours, 20 minutes in duration or 800 miles in distance. At that time, the airline will also offer upgraded meal options to premium-cabin customers on United Express flights, replacing snack boxes with freshly prepared food.
Designed by United's team of chefs, the new salads and sandwiches will be made fresh daily and paired with a gluten-free soup, along with United's signature service elements, including warmed nuts, premium snacks and warmed cookies, the airline said.
Lest it forget that most of its passengers fly in steerage, the airline also announced that, by mid-2015, it would be “significantly enhancing United Economy means and beverages on long-haul international flights.” The airline defines long-haul flights as those longer than 2,300 miles, or five hours or longer in duration.
It is also offering a beta version of “personal device entertainment,” which allows passengers access to a library of movies and TV shows they can watch on their personal laptop or Apple® iOS devices. It is also working to expand the service to include Android devices in the near future.
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